Ongoing partnerships
Retention is key to creating a stable foundation on which an organisation, business or product can grow. That’s why, post launch we continue to work with you to make sure your product or service can adapt to changing needs and technology to improve your user retention. Resulting in a solid foundation on which to take the next step in your roadmap and journey.
The launch is just the beginning
What does an on-going relationship involve?
Our aim is to always create the best experience for your users and increase retention for your business or organisation. To do this, we continue to make sure the product continues to align itself with your users’ needs.
This involves continuing to gather feedback from users, tracking key metrics, and observing user behaviour to find opportunities as well as issues that need addressing. This is additional to the the usual fixing of any bugs born from technology or browser updates.
How will an on-going relationship benefit my business?
Keeping your product in tune and aligned with your users needs post launch is going to continue to add value to not only their day-to-day, but also your business. Continuing the user centred process and ethos carved out during an initial project will ensure that newly launched features and platforms remain engaging to your audience and increase user retention.
We provide you with a solid platform for you to grow your product, organisation or services.
Our partnership services
User survey
Find insights from a large sample of your audience without the time expenditure needed to host 1-to-1 interviews.
User behaviour observations
Observe the behaviour of your users on your platform through software that records visitors in real time.
User interviews
Hearing directly from your customers is the best way to really understand your impact or where you are falling short of the target.
Usability testing
Identify key problems with your user journeys and functionality through the experience of your users with a set of tasks and direct feedback.
User experience (UX) design
Act on updated and new insights to improve the design and experience and continue your user centred ethos.
Participant recruitment
Need to build a pool of users from your current user base or find new fresh participants? Let us help, reach out and build the list for you.
User interface (UI) design
Support your user experience strategy and foundation with a user confidence, boosting UI layer that compliments and strengthens the overall UX.
Web & App development
Our developers will provide support to carry out updates, upgrades, fixes and new development work needed to improve the user experience of your product.
Prototyping
Before investing in any tweaks to your live environments, lets build out a cost effective prototype to test with users so we can identify the flaws early on.
“Working with Hancock & Rowe allowed us to better understand the role our service desk has in the lives of our customers. We have been able to realign its role and functions to better support our customers and make their lives easier. Hancock & Rowe were able to deliver insightful research they then utilised to improve our user journeys and design a new interface to compliment them.”
Sharon Mars Leach, Chief Experience Officer, iomart
More of our process
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User focused designs
Only when we have the thumbs up from you and your audience do we develop, design and build the product to make the user experience as smooth and effortless as possible.
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Tried and tested with your audience
Combining the user research, business goals and project goals we create a pilot for further research and/or client feedback through usability testing.
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Easy to manage applications
Bring the new, or updated, product to market and test to iron out any wrinkles. Launch with confidence from day one.